References & Clients

Get to know some of the great people and companies we’ve worked with. Here is a selection of some of our clients.


Everything you need to start a webshop and run e-commerce. Abicart is a complete e-commerce solution, packed with features, stylish themes, modern payment solutions and smart integrations.


Way simpler. Way smarter. Way more talent. Access the entire workforce through automated social recruitment marketing. When HR professionals spend more time marketing to talent than meeting them, something has to change. Adway is on a mission to solve the world’s greatest hiring challenges through technology.


Influencer, Youtuber and co-creator of “Alice & Bianca showcast”. Winner of Guldtuben for best podcast 2018 and competitor in Let’s Dance 2020. Mother of A-DSGN – a unisex brand built on the idea that fashion is for everyone.


Visionaries unite. Bringing great people, great skills and great ideas together. Annevo believes in creating exceptional, fun and smart digital solutions. Solutions that advances their clients, partners and own business.


Backing overlooked potential. BackingMinds find and back high-performing founders outside the networks of traditional venture capital.


Internet with privacy. Bahnhof offers fast, secure and affordable internet services with maximum security against digital surveillance, corporate espionage and leaks.


Tv-personality, entrepreneur and Youtuber. Seen on Whalgrens Värld, Lets’ Dance and Talang. Winner of Guldtuben and Kristallen 2018. Co-founder & owner of the cosmetics bran Caia Cosmetics and the jewelry brand Ani Jeewels.


Accurate advertising solutions. Endless possibilities with both traditional and innovative advertising in the most expansive and dominant media on the web and in mobile. Bulldog makes sure that you are visible where the customers are.


Climate strategy from A to Zero. You don’t need a master’s degree to work with climate performance. What you need is actionable, comparable, fresh insights. No matter where you are in your climate journey, navigate to zero quicker and with a real impact.


Coloplast develops products and services to make life easier for people with deeply personal and private medical conditions. Coloplast leads the way by quickly bringing the best ideas to market in the form of medical technology products and service solutions.


The platform for more sustainable homes. Simulation, analytics and data that enables a green transition.


Every week Emma Knyckare, Ina Lundström and Scroll-Mia look for the answers to life’s big questions by diving right into the source of wisdom: Flashback forum. The podcast has nearly 1.2 million listens a month– with almost 23 million listens since January 2020.


Changing the world of Digital Finishing. Truly modular, Grafotronic machine modules are completely independent from one another. The machines are also monitored and connected online at all times globally.


Since the late 1960s Hans Gedda has been one of Sweden’s leading portrait photographers. He is known for his intimate portraits of some of the greatest icons of our time, ranging from politicians and kings to actors and musicians.


Where teams grow together. A team includes everybody, from families to coaches, friends, and supporters. Easily organize and communicate with everybody on your sports team in one free and simple app.


Swedish salad with a clear conscience. Ljusgårda supplies Sweden with domestic salad all year round. With innovative indoor vertical farming, Ljusgårda drives the change that can make Sweden a self-sufficient country in regard to fruits and vegetables.


World’s best speakers for high-end home systems. Marten make speakers that enhance the way you experience your home. Their aim is to close the gap between the live and home listening experience: letting you relive your finest musical moments. Their speakers are proudly designed and crafted in Sweden, using exclusive technology and fine materials.


Digital-, analog-, and guerilla advertising. Miami works best when they have a concrete problem to deal with. And they are more than happy to seek unconventional routes to the goal.


Big agency results without the baggage. Midnight Machines exists to give marketers a better deal. Combining deep tech expertise with powerful creative vision, they act as your right-hand man for all things digital.


New Black was founded in 2010. Back then, the collection consisted of a total of five t-shirts. A true friends and family operation that adapted guerrilla marketing tactics to make a name on the scene.


Fuel your life. Market leader in protein milkshakes and protein puddings on the Swedish market. With a passion for nutrition and exercise, NJIE wants to give you the fuel and energy to tackle your everyday challenges.


Northbaze Group has a mission to sale and develop innovative and functional products within the audio, IT, and mobile accessories area to simplify and improve people’s experience of mobile devices and to bridge people’s lives together with the use of today’s technology.


Propel cooperates with a number of brave companies that want to transform their business through entrepreneurship and the powers of digitalization. Together we make innovation happen.


Your strategic digital agency. Provide IT transforms ideas into the right web-based solutions through proper preparatory work and experienced specialists.


Digital experiences for an uncharted future. Digitalization, apps, websites, services, tools, marketing, and commerce ‒ Queenslab help forward thinking organizations take their next digital step.


The revolutionary circular retail platform. reCRQL was founded by mother and daughter who both strongly believe that sustainability is the only way forward for retail. reCRQL are currently on a mission to help brands, retailers and circulents transition from linear to sustainable circular retail.


The mental wellness platform for Individuals and Businesses. Let the leading mental wellness platform for personal growth and empowerment transform your life and business.


Make a statement without making a sound. The future of mobility is not what it used to be. It’s more exciting than ever, and RGNT invites you to be part of it. Through their wild ambitions and expertise, they plan to silence the streets and quickly expand in a fast-growing bike-tech market.


She Was Such A Good Horse is a game studio summoned in 2021 by 5 murderously creative veterans from all over the game scene. Their ambition and drive is to create the very best player experiences possible, for whatever genre or project they enter.


SLG is on a mission to build a Powerhouse within Hyper Casual mobilegaming. They focus on their inhouse game development from their headquarters in Stockholm, Sweden.


SOZAP is a digital entertainment company with competence and ambition at its core. They work to create the best gaming experiences in the world.


An imaginative digital partner. Understandit is an entrepreneur-driven digital agency, focused on web and mobile projects. Their offer is based on a combination of cognitive science, strategy, communication, technology and design.


Re-think your digital strategy. Vekst develops market communication through digital strategy, skills development and digital campaigns with a focus on performance and impact for their customers.


An agency delivering top-notch advertising, brand identities, events – and more. Through their simple and effective method, WE ARE MORE provides engaging communication that creates measurable impact.


The platform that engages the employees. Company culture changes when employees feel heard. Winningtemp’s platform helps you listen to and support the employees in the office or remote, in your teams and in all other contexts.



1.1 These general terms and conditions (”Terms”) apply to all services, assignments and counseling (the ”Services”) provided to clients by Lexiq AB (“Lexiq”). By engaging Lexiq the client accepts the application of the Terms on the Services provided to the client by Lexiq.

1.2 If the engagement agreement is concluded with several clients regarding Lexiq´s performance of the Services, the clients are jointly and severally liable for the obligations which follow from the Terms.

1.3 These Terms may be amended by Lexiq at any time. Amendments will however apply to the client only in relation to the Services or specific parts of the Services initiated after the amendments have been made.

1.4 In case of a conflict between the Swedish version and the English version of these Terms, the Swedish version shall have priority for clients who have their residence/seat in Sweden and the English version for clients who have their residence/seat outside of Sweden.


2.1 Lexiq shall perform the Services in a professional and responsible manner, in accordance with the client’s specific needs.

2.2 The counseling provided in the performance of the Services is only applicable for the specific engagement for which the counseling is supplied, is tailored to the circumstances of the particular matter and shall not be used for any other purposes than the purpose of the specific engagement. Lexiq shall have no liability to the client as a result of the client’s or a third party´s use of Lexiq´s counseling in any other context or for any other purpose than for which it is was provided.

2.3 The counselling provided to the client by Lexiq within the context of a specific engagement are based on current laws at the time of the performance of the Services. Therefore, Lexiq shall have no liability to the client as a result of changes in legislation that occur thereafter, even if Lexiq as far as possible will seek to consider such legal circumstances within a near future that can affect the relevance of the counseling provided. With respect to the above, Lexiq undertakes no obligation to update the counseling provided to the client within the performance of the Services with regard to subsequent changes that occur in legislation.

2.4 Lexiq may, if circumstances so require, during the performance of the engagement freely replace employees who have worked with the client within the engagement. However, it is Lexiq’s ambition to as far as possible meet the client’s wishes regarding employee selection for the engagement.


3.1 Lexiq chooses ways of communication with the client, which Lexiq considers to be most appropriate and efficient. If the client has any particular requests on how the client and Lexiq shall communicate, the client shall inform Lexiq about this in writing.

3.2 The client shall inform Lexiq of any circumstances that may be of importance for Lexiq to be able to perform the Services for the client and the client shall be available for Lexiq’s questions.


4.1 The client’s intellectual property rights to such materials that are generated by the client remain with the client without the rights being transferred to Lexiq. However, Lexiq receives a global, irrevocable, royalty-free and non-exclusive license to use such rights for the purpose of providing the Services to the client.
All intellectual property rights to such materials that Lexiq, subcontractors or partners generate within the performance of the Services to the client, are automatically vested in Lexiq. The client has a global, irrevocable, royalty-free and non-exclusive license to use such rights in the client’s business.


5.1 Lexiq is obliged to observe strict confidentiality with respect to all confidential information regarding the client and the client’s business operations that Lexiq becomes aware of during the performance of the Services. Confidential Information herein means any information of commercial, technical or other nature, which the client has an interest in keeping confidential. Public data or data that becomes public without breach of this obligation, is not covered by the confidentiality performance. Lexiq also has the right to disclose confidential information in order to claim its rights against the client in connection with a potential dispute between the client and Lexiq.

5.2 Notwithstanding the above, Lexiq is entitled to share the client’s confidential information with such subcontractors that Lexiq may use in performing the Services pursuant to these Terms. Lexiq is in such cases liable that such subcontractors assume the same confidentiality obligation as Lexiq does according to these Terms, with regard to the client’s confidential information.

5.3 Lexiq is always entitled to inform, on Lexiq’s website and in other marketing, that the client is a client of Lexiq, without that being considered to violate the confidentiality obligation in these Terms. Lexiq is in that respect entitled to use the client’s relevant company name, trademarks or other trade names, however, in accordance with the client’s instructions for how the aforementioned trade names shall be graphically presented. If the client opposes to the above, the client shall inform Lexiq in writing.

5.4 Lexiq is also entitled, for marketing purposes, to inform the public about Lexiq assisting the client in engagements regarding disputes, transactions (acquisitions, sales, mergers, etc.) and other similar engagements, once the matter has become publicly known (other than by breach of Lexiq’s confidentiality obligations herein). In addition to the information on Lexiq’s assistance per se, any information publicly disclosed by Lexiq will only refer be such information that has already become publicly known in accordance with the above.


6.1 Lexiq is the data controller with regard to the client´s personal data. Lexiq processes personal data provided to it by the client or which Lexiq collects, prior or during the performance of the Services for purposes of carrying out the Services and administrating the Services.

6.2 The data subject to the processing, the period during which the personal data will be processed, the nature and purposes of the processing, the type and categories of personal data concerned and the rights that the client has in the respect of personal data processing, are described in Lexiq´s integrity policy available on Lexiq´s website.


7.1 Lexiq has an obligation to decline or withdraw from such engagements, which according to Lexiq´s assessment implicates a conflict of interests toward existing clients.

7.2 In the event of a conflict of interests between two or more of Lexiq´s existing clients in a new case, Lexiq shall not undertake the new engagement, unless both clients request Lexiq´s assistance.


8.1 Lexiq is entitled to remuneration for the performance of the Services in accordance with the at any time applicable price list and according to such debit model that the client and Lexiq have agreed upon. On the client’s request, Lexiq will provide the client with a cost estimate for the matter in question. Such estimation shall not, however, be regarded as a binding promise or a fixed quote.

8.2 Lexiq is entitled to remuneration in accordance with the current price list for such time that constitutes loss of time and which Lexiq cannot charge for, due to the performance of the Services to the client. This includes, inter alia, compensation for travel time to or from the client or on the client’s behalf or when the client has instructed Lexiq to be in standby mode in an engagement, and where Lexiq thereby does not have an adequate possibility to perform other work.

8.3 Lexiq may amend the price list at any time. However, amendments made do not apply to engagements in matters that Lexiq has already commenced before the amendment.


9.1 Lexiq is entitled to, prior or during the performance of the Services, request payment in advance from the client. Such payment may amount to parts of the total amount or to the full amount of Lexiq´s fees and may also relate to expenses that Lexiq has in connection with the performance of the Services to the client.

9.2 Lexiq is entitled to not commence the performance of the Services until the advance payment has reached Lexiq. Lexiq also has a corresponding right to pause continued performance of the Services in the event an advance payment is requested after the performance of the Services has commenced, until the advance payment has reached Lexiq.

9.3 Lexiq is entitled to separate compensation for Lexiq´s expenses incurred in connection with the performance of the Services to the client. Such expenses may include such costs for travelling, hotels, meals, database search fees, registration fees etc. Costs exceeding SEK 2.000,00, exclusive of VAT, shall be approved by the client in advance, provided that Lexiq has a reasonable possibility to obtain such approval in advance.


10.1 Lexiq invoices the client on a monthly basis and the sent invoices are due 14 days after the invoice date, unless otherwise agreed between the client and Lexiq in writing.

10.2 In case of late payment, interest on overdue payment will be charged at the interest rate determined under the Swedish Interest Act (sw: Räntelagen (1975:635)) from the due date until the payment is received. Lexiq is also entitled to compensation for additional collection costs etc. The said does not exclude Lexiq’s right to enforce other sanctions against the client in the event of late or canceled payment.

10.3 Invoices are sent by e-mail to such contact person at the client that Lexiq has worked with during the performance of the Services, unless the client instructs Lexiq otherwise in writing.


11.1 Any potential claims against Lexiq related to the performance of the Services shall be made as soon as the reason for the claim has become known or should have been known by the client after reasonable investigations and no later than 6 months thereafter. Notwithstanding the above, shall the client under any circumstances be able to make claims against Lexiq later than 6 months after the date of Lexiq’s last invoice issued for the engagement to which the claim applies. Claims must always be made in writing and submitted to the client’s designated contact at Lexiq (or whom the client mainly has been working with) with cc to Lexiq’s CEO.


12.1 Lexiq’s liability is limited to the amount of Lexiq’s liability insurance compensation limits, under Lexiq´s at any time valid liability insurance and shall be reduced by any compensation amount that the client may receive under any insurance of the client or other insurance that the client is covered by, in accordance with any agreement, indemnity or similar.

12.2 Lexiq has an obligation to hold a liability insurance of at least SEK 3.000.000,00. The insurance shall be applicable in the Nordic countries. If the client wishes a liability coverage with a higher insurance amount or which is applicable outside the Nordic region, the client shall compensate Lexiq for any additional cost of such an expanded insurance.


Lexiq is entitled to use subcontractors for the performance of the Services without prior approval from the client.


14.1 Lexiq is entitled to, with immediate effect after written notice to the client has been sent, early terminate the performance of the Services and the current engagement if:

a) the client fails to fulfill the client’s payment obligations and does not, after written reminder, fulfill the obligations within 14 days after such reminder,

b) the client is repeatedly in delay with payments,

c) the client is in insolvency, bankruptcy, liquidation or subject to composition with creditors or a similar procedure, or in accordance with Lexiq´s assessment, is at risk for any of the aforementioned,

d) Lexiq due to legislation or because of occurred conflict of interests has an obligation to withdraw from an engagement,

e) Lexiq, after the commencement of the engagement, becomes aware of a circumstance that would have led to Lexiq not accepting the engagement in the first place, if Lexiq prior to the commencement of the engagement would have been aware of the circumstance,

f) the client does not provide the information Lexiq needs to perform the Services, or

g) the cooperation in general between the client and Lexiq does not work satisfactorily and cannot reasonably be expected to improve.

14.2 The client may terminate cooperation with Lexiq at any time by requesting Lexiq in writing to withdraw from the engagement, with the exception of clients whose cancellation of the cooperation is specifically regulated in a specific agreement. However, if the client do so, the client still have to pay the fee for the Services already provided and the expenses that Lexiq has had in connection with the performance of the Services prior to the date of the termination of the engagement.


15.1 The client may, if applicable, use the client’s legal expenses insurance to cover the client’s fees and expenses in connection with the Services performed. Notwithstanding any applicable insurance, Lexiq still has the right to demand direct payment of its fees in a regular order from the client, after which the client will have the possibility to obtain remuneration from the insurance.

15.2 Where such legal protection insurance does not fully cover the client’s fees for the Services and Lexiq’s expenses, the client must still pay Lexiq´s fees and expenses for such part of the payment which is not covered by the insurance.

15.3 Lexiq can assist the client with the handling of the legal expenses’ insurance and the contacts with the insurance company. Such services will be provided to the client according to the regular service fee that the client and Lexiq have agreed upon for the Services.


16.1 These Terms and the business relationship between the client and Lexiq shall be governed by and construed in accordance with the laws of Sweden.

16.2 In case of dispute or disagreement with respect to these Terms or the parties’ business relationship, the parties shall primarily seek to resolve the dispute or disagreement by discussion, whereby the parties shall hold at least one physical meeting for such discussion at the request of one of the parties. In the event that a complete agreement is not reached between the parties within 14 days as of the date a party has requested such a meeting, the dispute shall be finally settled by arbitration procedure administered by the Arbitration Institute of the Stockholm Chamber of Commerce (SCC). Rules for Expedited Arbitration shall be applied unless SCC, considering the severity of the case, the value of the dispute and other circumstances, determines that the Arbitration Rules shall apply. In the latter case, the SCC shall also decide whether the arbitration board shall consist of one or three arbitrators. The seat of arbitration shall be Gothenburg. The language to be used in the arbitral proceedings shall be Swedish. Swedish law shall apply on the proceedings.

16.3 Notwithstanding the above, Lexiq is entitled to use collection and recovery measures, as well as seeking injunctive release, against the client without having to comply with the abovementioned dispute resolution rules. Therefore, in the case of a contested invoice debt, Lexiq is also entitled to bring legal proceedings against the client in a public court with the district court of Gothenburg as the first instance.